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Jun 15, 2026

Tom Jones Was Told “It’s Not Unusual” Would Be Too Risky — Then One Song Made Him a Global Star

A Welsh singer about to get his big break

In 1965, Tom Jones was still a relatively unknown singer from Wales when he recorded “It’s Not Unusual.”

The song was written by Les Reed and Gordon Mills, Jones’s manager. Mills had recognized something special in Jones’s powerful, almost raw voice and was determined to find a record that could introduce him to a much larger audience.

Then came the recording

“It’s Not Unusual” was released in January 1965.

Jones's explosive vocal performance immediately stood out. Instead of the restrained delivery common in British pop at the time, he attacked the song with enormous energy.

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